I found this misleading, they do not provide sex with flower, as the title suggested so. My understanding after reading this article is when you buy flower, their delivery girl will provide "special service". And I was like "heck, is this kind of business legal in Vietnam?" (as you mentioned they are a serious e-commerce business). After checking out their website, it appeared that they just kind of promise the customer that they will receive sex if they give those flower to the girls, and that's probably misleading too, but the advertising law in VN isn't very strict & well-covered anyway. Another thing is I don't think "Vietnamese startup" is the right term here, because it was founded by a foreigner, it just happened to be in Vietnam.

And I don't see the connection between the visual branding & the concept, between the classic, vintage, simplicity design and the playful, adventurous appoarch. This doesn't appear to me as an innovative, or insprising startup, and there are already many better online flower shops in the VN market. Like flowerbox.vn, they classed themselves by only selling premium flower, as they sign specialized contract with flower farms in which they provide farmer with their own imported flower seed in order to maintain the high quality (I am not related to flowerbox.vn in any way, just an occasional customer.)

Overall I think this is a poor self-promoting article, and I'm suprised to find such on IRA.

Regards,,