Remember those Singaporeans do what they're told. Or else.

"Groupon says the physical store should enable it to take better control over the quality of products provided to customers"

And thereby defeat the whole purpose for merchants doing discount-based group deals - to get more people through their own doors in the often over-optimistic belief that bargain-addicts can be converted into loyal customers. Their store will probably work, but it changes the business model behind it.